Big Boi featuring Mary J. Blige - Sumthin' Gotta Give (Video)

I like this new Big Boi video a lot.  The actual video images go perfectly with the message of the song.  It's not just a bunch of stupid images for entertainment value but an actual story.  It's definitely a pro-Obama song but it's not overbearing and you can relate to the message regardless.

I don't know what happened over the last few months but all of a sudden, Hip Hop is starting to have a message again.  Maybe it's the recession and the fact that everyone's wallets are strapped that is making people reconsider what is really important in life.  It seems like flashiness and money flaunting has died a quick death at least in some parts of Hip Hop.  I am sure it will always have it's place but I'm glad that's not all we hear anymore.

It seems the older more mature Hip Hop heads such as Nas, Common, Mos Def, Big Boi, etc are really starting to make people think with their lyrics and not just say the same old shit over and over again.  They realize that they have a lot of power in their music and fame and they can actually help create some change.

It's about damn time rappers started waking up.  This is what it used to be like back in the day and was one of the main reasons why Hip Hop was even created.  People were fed up with the shit going on around them and they wanted to be heard but there were no other outlets at that time so they started rapping about it.  It was the everyday struggles and negativity that caused groups like Grandmaster Flash and the Furious Five and Public Enemy to have a message (positive or political) for their listeners and to lead them towards creating change for themselves.  I like what I've been hearing and I hope it continues.